Content Writer (Atlanta, USA)

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Job Description:

The Lead Digital Content Strategist will work with writers, digital marketers, designers, and business stakeholders to produce content strategy that will accomplish various business objectives in a fast paced digital environment. The Lead Digital Content strategist will establish the direction for a cross functional team to execute.

Responsibilities and Day-to-Day View:
  • Build and coordinate a shared vision with multiple departments to gain support for strategic initiatives and balance the needs of multiple stakeholders
  • Create user journey diagrams to understand customer experiences and behaviors.
  • Provide search engine friendly website content and lead social media content calendar.
  • Develop content for industry trending topics and measure success through engagement and behavior.
  • Provide leadership in defining objectives and strategies for user experience and content
  • Work in an independent fashion, solve problems, make decisions and communicate effectively in difficult situations
  • Research and stay up to date on content trends, best practices and consumer behavior
  • Ensure consistency across all related content from external advertising to upper funnel and lower funnel website content.
Required Qualifications:
  • Prior experience (5-8 years) as an interactive content strategist or directly related experience
  • Excellent organizational and project management skills with experience managing multiple projects with competing priorities
  • Firm understanding of content strategy and responsive design principles
  • Excellent written & oral communication coupled with presentation skills
  • An understanding of why some content works and some doesn’t
  • Motivated self-starter with the ability to manage multiple projects at a time
  • Strong ability to plan and work through complex challenges with a team of creative problem solvers
Preferred Qualifications:
  • Prior experience with kitchen and bath products and/or furniture BIG plus
  • Experience with content management systems
  • A diverse body of work that demonstrates your ability to work on a variety of different kinds of projects
  • Experience with BaseCamp project management software, Magento and WordPress content management systems
  • Education: College degree or equivalent work experience
What we offer:
  • Base salary is based on experience
  • Advancement and Career Opportunities
  • Paid Time Off
  • M-F work week
  • Family oriented work environment
Schedule: Monday to Friday
Opening(s): 1
Work Location:Atlanta


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